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Spiritleaf Awards 2020

spiritleaf awards 2020
Spiritleaf Awards 2020

Building partnerships and growing brands!

This year is about appreciating the little things and about celebrating accomplishments along the way. The purpose of the Spiritleaf Awards is to celebrate excellence.

DB blog

The gala kicked off with the celebratory tune from Kool & the Gang from their album ‘Celebrate’ setting the tone for the evening’s festivities. Along with a quick introduction from Darren Bondar, Founder, Director & CEO of Spiritleaf, the man of many hats, literally. He described what was a challenging but rewarding year, thanking the support centre and store staff for their continued dedication during the global pandemic.  Darren then highlighted some of the industry recognition received throughout the year. Including the Franchisees’ Choice Designation from the Canadian Franchise Association (CFA). And for the ‘Spirit Bus Tour’ campaign, our marketing department was awarded the ‘Platinum Winner’ from the MarCom Awards and more.

Spiritleaf was proud to have opened over 20 stores, in communities all across Canada this last year. We also celebrate the successful rollout of the ‘Spiritleaf Collective,’ a consumer benefits program with more than 168,502 members! Another initiative introduced this year was the online marketplace, Select & Collect, making the experience of purchasing regulated products safer and easier for consumers.

During the virtual event, the Spiritleaf Nation heard from the licensed producer Sundial. Sharing encouragement and seasons greeting from inside one of their facilities grow room, showing off their latest crop. Some of the store owners and staff also shared messages with the audience, describing what they like best about the Spiritleaf brand. One store, in particular, said it best. 

The staff in Banff reminded us all that despite these current global circumstances, “It’s all up from here.” 

A quote from one of our strategic partners, a motto which we have displayed inside many of our stores.

Spiritleaf is focused on building strong and lasting relationships with our partners. We source locally and sustainably and stock brands that share our values for quality. Recognizing how important our partners are to the overall success of building an iconic Canadian cannabis company. We would like to take this opportunity to recognize and acknowledge the following companies or individuals with this year’s Spiritleaf Award.

Special mention to the winner of the People’s Choice Award, Spiritleaf Don Mills, with hundreds of votes calculated this year. Finally, the owners of the Spiritleaf Stittsville location extend their sincere gratitude to all their staff for making this achievement possible.  Congratulations to everyone and well done!

It was wonderful to see so many familiar faces join us for this virtual event. Thank you to our fans, friends, and followers for accepting Spiritleaf into your communities. We show our spirit through what we stand for, whom we serve and the products we deliver.

We are Spiritleaf!

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